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Last week we talked about the importance of environmental responsibility and the rising pressure from today’s eco-conscious consumers for businesses to commit to using environmentally sustainable strategies.

Environmentally friendly point-of-purchase displays are virtually identical to traditional ones in that they offer the opportunity to showcase the features and benefits of a product to customers. While the choice of environmentally friendly materials is crucial, a key factor in creating an eco-friendly display is in the type of process that is used ...

Creating eco-friendly Point-of-Purchase displays demonstrates environmental responsibility and offers a competitive advantage for both display manufacturers, printers and their customers. Rising pressure from today’s eco-conscious consumers is driving businesses to commit to environmental sustainability strategies.

Environmentally friendly displays are virtually identical to traditional ones in that they offer the opportunity to showcase their products to customers. The key difference lies in the choice of materials that are used to construct the piece. Traditional displays contain materials that can take hundreds ...

No exhibitor wants to set up at a trade show with last year’s booth, but many don’t have the budget for a full rebuild.  Here are some cost effective, high impact ideas for a new look using adhesive backed, digitally printed materials:

Refresh, don’t replace. Consider using printed graphics on opaque vinyl with block out adhesive to cover existing old trade show graphics on an existing booth.

There have been a lot of developments in printable ...