SignCenter Blog

12 Signs You May Be A Print Reseller

Posted by: SignCenter

Your customers rely on you to supply them with high quality prints, quickly and consistently.
You enjoy working with designers and print buyers to provide creative, cost effective solutions for their 2 and 3-dimensional media projects.
You pay more attention to the construction of the corrugated counter displays than you do to the merchandise being sold in it. Packaging fascinates you. Everything from design, construction and printing.
You sleep soundly at night having the peace of mind that comes from having a ...

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8
MAY
2018

0

SignCenter Blog, Wholesale Printing

Oh, I Love Polypropylene!

Posted by: SignCenter

We covered a lot of information in our last post on popular window graphics. Today we are going to discuss an option for windows that is exclusive to SignCenter. To clarify, the substrate itself is not unique to us, but what we do with it is pretty spectacular. So much so that any time someone asks our CSR Debbie about it, she gets happy and responds, “Oh, I love polypropylene!”

Polypropylene

Polypropylene is a synthetic medium that is a digital ...

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24
APR
2018

0

Retail Graphics, Signage, SignCenter Blog, Wholesale Printing, Window Graphics

Know Your Window Media: Static Clings, Vinyl, WINCOS…Whoa!

Posted by: SignCenter

Window graphics are the ideal signage for retail environments. They give brands an opportunity to attract passersby and they are easy to install and take down, which is perfect for frequently changed messaging.

There is an incredible number of substrates available for windows and each one is worthy in its own right. The key is understanding which window media will work best for its intended use and the desired look.

First, let’s review color and light characteristics.

Translucent: Allows light through. ...

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10
APR
2018

0

Retail Graphics, Signage, SignCenter Blog, Wholesale Printing, Window Graphics

Visual Merchandisers Create Excellent Print Opportunities

Posted by: SignCenter

Whether you are a seasoned print broker or just breaking into the world of retail graphics, make sure you are prepared to deliver the exacting requirements of visual merchandisers.

Using both interior and exterior visual displays, visual merchandisers plan the entire layout and flow of a store. They strategically place graphics, signage, and POS displays.

All surfaces are considered: window graphics to lure consumers in, wall signs and floor graphics to gently guide them through the store and counter displays at the ...

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27
MAR
2018

0

Display Graphics, Retail Graphics, SignCenter Blog, Wholesale Printing

Command Z: An Exclusive Perk from SignCenter

Posted by: SignCenter

Everyone who has visited SignCenter’s production facility in Milford remarks at the substantial investments we have made in equipment. From our perspective, however, the investment is not in printers and laminators, but in our customers’ success.

Our goal is to make our resellers wildly successful selling our prints, and we do our best to make that happen through customer service support, media and process education, sales samples, and diligent quality control. Unfortunately, sometimes our print brokers and resellers ...

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6
MAR
2018

0

Large-Format Printing, SignCenter Blog, Wholesale Printing

SignCenter Launches New Educational Website

Posted by: SignCenter

To make it easier for print resellers and print buyers to source large-format printing, SignCenter launches a new website.

SignCenter, the wholesale to the trade only, large-format print provider, headquartered in Milford, CT, has launched an all new public website to complement their reseller portal which was designed last year. The site is fully responsive for mobile and desktop, boasts new content, fresh images and an improved easy-to-follow navigation.

With the new website, SignCenter is emphasizing education about application, media and ...

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20
FEB
2018

0

News, SignCenter Blog, Wholesale Printing

Why We Do What We Do

Posted by: SignCenter

You know those moments when someone says just the right thing and it puts everything into proper perspective? Well, we had one of those moments last week. A longtime customer was in and was discussing how important SignCenter is to him as a trade partner. He said, “I wish I knew about you guys years ago, before I invested in all of that equipment and lost my shirt.”

“I invested in all of that equipment and lost my shirt.” THIS!
This ...

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13
FEB
2018

0

Large-Format Printing, SignCenter Blog, Specialty Printing, Wholesale Printing

Outdoor Advertising Reaching New Heights

Posted by: SignCenter

Success in advertising today requires an understanding of consumer preferences and habits in order to deliver targeted messages where they are most likely to be seen. While it’s easy to think online and digital advertising are leading the pack, there are still static print advertising methods driving engagement levels.

Out-of-home advertising, also known as “OOH” is a format that continues to produce high rates of success when it comes to converting customers and improving branding.

What is OOH?

OOH advertising focuses on reaching ...

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6
FEB
2018

0

Large-Format Printing, SignCenter Blog

Expanding Options for Tradeshow Floor Graphics

Posted by: SignCenter

Up to $150 per square foot of floor space is what tradeshow exhibitors will spend to get their message in front of customers. That’s the same amount that it costs to build an average home in America! At that price it seems surprising that nearly a third of the messaging space on a typical tradeshow booth is wasted: the floor. Fortunately, there are great new options for that lowly but valuable surface.

Floor graphics are an area that have seen vast ...

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30
JAN
2018

0

Display Graphics, Event Graphics, Floor Graphics, Large-Format Printing, SignCenter Blog, Wholesale Printing

floor graphics

Exhibit & Display Manufacturers: Tips for Sourcing Wholesale Large-Format Print Partners

Posted by: SignCenter

The cost of attending trade shows continues to rise and customers are demanding more value and “pop” from their investment in booths and displays. At the same time museums, retail interiors and galleries want increasingly sophisticated and quality exhibits. Exhibit and Display Manufacturers gain a competitive edge partnering with wholesale large-format print providers.

Sourcing high quality wholesale graphics from a dedicated trade printer is an ideal way to enhance the reputation of a trade show and exhibit manufacturer without the ...

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23
JAN
2018

0

Display Graphics, Event Graphics, SignCenter Blog, Specialty Printing, Wholesale Printing